Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller
Author : Keller, Kevin Lane
Publisher :
Upper Saddle River N.J. : Prentice Hall
Publish Year :
2008
Category :
Business Administration - Marketing
Page :
xxi, 692 p
| Barcode | Call No. | Volume | Status | Due Date | Total Queue | |
|---|---|---|---|---|---|---|
| 1010070388 | BA00049 | In Review | 0 | Please Login |
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